Web Design Portfolio

Featured Projects

The following are some samples of our website design & development work.

New Jersey Web Designer & SEO specialist, serving clients locally and nationally.

We believe in building websites that are structured flawlessly and can grow with your business’s needs. In our web development process, we prioritize site speed, ease of navigation, search engine readiness, and converting your visitors to customers through clear calls to action.

B&D Renovations, LLC

Website Design WordPress Customization

B&D Renovations is a home renovation and residential construction business located in Ocean County, NJ, serving both Ocean and Monmouth Counties since 1999. We launched their new website in the first week of 2024.

B&D Renovation owner Brian Padilla had the not-uncommon misfortune of hiring a part-time amateur web designer who mismanaged his site, causing him to lose his web address domain. Before beginning construction of his new site, we had to explain the situation to Brian and purchase a new domain for his company’s site. Consulting and educating our customers and helping them resolve such issues is a lot of what we do here at Carlson Web Design.

Once we resolved Brian’s domain issue, we designed a website that would be attractive, informative, and easy to update. We were happy that he was pleased with the results, but we are looking at this as a jumping-off point and have plans to expand the site, continue to contribute to his blog section, and soon start a YouTube channel for B&D Renovations that will feature home repair and preventative maintenance tips, as well as showcase his new projects.

Additionally, we have begun the ongoing task of working on their website’s search engine optimization and lead generation.

Garden State Backup

Website Design WordPress Customization

Garden State Backup, a division of Carroll-Net, Inc., is a New Jersey data center with locations in Hackensack and Weehawken, NJ. It is a family-owned company in business since 1994. When owners Jim and Nora Carroll contacted me, they had a very specific plan and vision. They wanted to market their data backup services to other NJ-based companies like themselves.

Once our services were engaged, I admit that the first draft of the site I presented to them missed the mark. I designed a somewhat generic-looking website that focused on tech and featured numerous images of servers and data centers. “It needs to be more New Jersey,” was their feedback.

So, I returned to the drawing board and ditched the hi-tech imagery for photos of New Jersey landmarks. The owners were pleased with the changes, and we wrapped up the site development shortly thereafter. I have now begun working on their website’s search engine optimization.

Freedom Healing Arts

Website Design WordPress Customization Logo Design

Freedom Healing Arts is a yoga and holistic wellness practice located in northeastern New Jersey. Michele, the owner, approached me about creating a website for business, which she was renaming and rebranding. She had very specific ideas about her new website’s color scheme, logo, and overall look-and-feel.

I worked closely with Michele to create the site that she had envisioned. Additionally, she needed a method through which she could easily update her schedule of classes and events. I created a custom solution that integrates with WordPress and allows her to add event titles, descriptions, and images. Her clients can sign up online through this same system, receiving an email notification of the class name, date, and time.

MC Architectural

Website Design WordPress Development Website Repair

Michael Cole is an independent architect located in eastern Pennsylvania, USA. He faced a lot of competition in his industry and required a professionally-designed website to help separate him from his competitors.

Mike’s goal for the MC Architectural website was to create a clean, attractive website that showcased his credentials and skills. He was very satisfied that I achieved that end. I also fixed a problem with a broken security certificate on his web host’s server.

CE Home Inspections

Website Design WordPress Development Logo Design

CE Home Inspection is a successful residential home inspection company in New Jersey and New York. We were asked by the owner, Carlos Ceballos, to create a website to represent his company’s services in his very competitive field.

In addition to creating a clean, attractive website that positively represents their services, we also created a new logo for their business. And as always, we integrated WordPress into the site for easy content updates.

FKA Architects

Website Design Customized WordPress

FKA Architects is a mid-sized architectural firm that specializes, among other things, in designing public schools, parks, and outdoor venues. They had no online presence at all when they first approached me to develop their company’s website. I was fortunate they provided me with numerous high-quality photos. We settled on a minimalist style that emphasizes the photographs of their outstanding architectural work.

I was grateful for the opportunity to be hired recently to completely update the website that I originally created for FKA several years earlier. In addition to the design of their new website, I developed a custom WordPress user interface that allows the owners to add new project bids to their site. These Bids are displayed chronologically, from newest to oldest, in a Bids archive section.

Adam Davies Explorer

Website Design WordPress Development Social Media

Adam Davies is an explorer, adventurer, author, and television personality. He has appeared on such networks as the Travel Channel, the History Channel, and Animal Planet. He is also a close friend.

I had helped Adam with his social media marketing, and when he asked me to design a website for him to showcase his research, travels, and books, I was happy and grateful for the opportunity to do it. I am currently setting up a YouTube channel for Adam, which we will integrate into the website as his new videos become available.

Emerson Health and Rehabilitation Center

Website Design WordPress Development SEO

Note: We are currently redesigning this site. The one featured here is the older version.

Emerson Health and Rehabilitation Center provides long-term senior care, acute care, and subacute rehabilitation services.

Their original website was old and dated, and they hired Carlson Web Design to create an entirely new web presence for their company. I integrated their new logo and brand colors with the updated website, ensured that it was 100% mobile-friendly, and also search-optimized.

Through the initial on-page SEO that I include with all the websites Carlson Web Design creates, I was able to get several of their service pages very highly ranked on Google search.